With the arrival of the newest Toyota Camry generation, the midsize sedan is taking a bold direction to properly introduce itself to drivers in the local Malvern area. The Toyota brand settled on a wide approach across various print, broadcast, digital, and social platforms with unique perspectives for this exciting 2018 iteration. Whether you're looking for a reliable Camry sedan with improved performance and handling, interior comforts and luxury, or stronger fuel economy numbers, you'll be able to claim all three with this latest model.

“The launch of the next-generation Camry is incredibly important for Toyota, and we wanted to create a campaign that matched its excellence and the excitement of the new design. ‘Sensations’ perfectly conveys what people will feel driving the new Camry,” said Ed Laukes, group vice president, marketing, Toyota. “Once again, our Total Toyota agency partners at Saatchi & Saatchi, Conill, Burrell and interTrend elevated our expectations and delivered an outstanding integrated campaign resonating with what Toyota envisions and what our owners will experience while driving the car.”

As a trusted Toyota dealership in the greater Philadelphia area, we're prepared to guide any customers interested in the newest Camry throughout our growing new inventory of the 2018 models. Find the right time and date to explore the various trim levels and claim one of your own at 593 Lancaster Avenue!

Categories: News, New Inventory